Located in the western part of Makkah to form a cultural destination for the Holy Capital, Masar is a model project that adopts the concept of comprehensive mobility by creating a development and investment environment in the area surrounding the Grand Mosque and improving lifestyle from a social perspective. The main objective behind the establishment of Masar is to serve Makkah visitors and residents, facilitate their access to the Grand Mosque, and improve their experience in line with the wise leadership’s directives to increase the number of pilgrims to 30 million by the year 2030. On the economic front, Masar will provide an integrated development structure that helps diversify economic activity and offers distinctive investment opportunities in the hospitality and commercial sectors, as Masar is an attractive investment environment for international hotels and restaurants as well as operators of specialized Umrah and Hajj services.
Masar Location:Masar starts from the border of the Third Ring Road at the entrance of the Makkah-Jeddah Highway from the west and passes the central area of Makkah until the borders of Jabal Omar in the east. Masar is 3,650 meters long and 320 meters wide and links the first, second and third ring roads to Abdullah Arif and Mansour Roads. The project spans a total area of 1.25 million square meters in addition to the 141,000 square meters occupied by King Abdullah Mosque on the project land.
Masar Description:Masar’s plan is based on a main two-way road 80 meters wide separated by an urban cluster through which a 360-meter pedestrian boulevard passes through to connect pedestrians to the Haram Al Sharif area from the western entrance of Makkah easily without hindering the movement of vehicles.
The main boulevard heads towards the Kaaba as the natural extension of the Haram plazas. The urban cluster includes facilities that sit along the main road and the boulevard, such as international hotels, retail centers and shops, open areas and plazas, government services complexes, health and medical centers, and several integrated cultural, recreational, and social amenities. Located in the middle of the project is King Abdullah Mosque, which has been designed to be a distinctive architectural landmark.
Masar Infrastructure:Masar features a state-of-the-art fully serviced utility gallery for electricity, communications, sewage, district cooling, and solid waste management spanning the entire project to cover all lands, making these lands fully equipped and ready for development by the company or investors.
The infrastructure work for Masar also includes building bridges linking the Prince Mohammed bin Salman bin Abdul Aziz Road with the project as well as constructing tunnels, the Makkah Metro stations, parking lots, and pedestrian tunnels and boulevards.