MASAR: A QUANTUM LEAP IN MAKKAH URBAN DEVELOPMENT
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Makkah – 16 December 2019: The ongoing development projects in Makkah aim to leverage the future of urban environments and contribute to achieving a balance between the needs of residents, visitors, and the destination itself, in line with the growing numbers of people living in and traveling to the Holy City.

Considerable development has been taking place in Makkah for more than five decades, particularly in the area surrounding the Holy Mosque. Several projects have been launched with the goal of improving service levels across the destination to honor the city’s place at the heart of the Muslim world. This movement was crowned with the issuance of a royal decree to develop the infrastructure around Masar destination, which aims to create a major western gateway to the Holy Capital.

The development of Masar destination, where King Abdul Aziz Road is the core component, has been carefully planned according to a modern holistic concept based on complementary, interrelated foundations, including environmental and urban aspects. The plans take into account the geological aspects of Makkah, especially where the implementation of utilities such as car parking facility, telecommunications, electricity and the sewage network are concerned.  Masar destination is the first project in the Holy City to implement this unprecedented step.

Yasser Abuateeq, CEO of Umm Al-Qura for Development and Construction (UAQ), the owner and master developer of Masar, stated: "The project aims mainly to improve the quality of life for the people of Makkah and its honorable visitors. Achieving this goal required the development of an integrated plan to leverage the level of urban development so that the project becomes an ideal model. The plan takes into account the size of the project, which is considered one of the most important developmental projects in the region, in a manner that realizes the aspirations of the Saudi leadership and Vision 2030 to establish Makkah city as a global cultural landmark."

He added: "The necessary technical aspects were taken into account in preparing the urban plans for the project, which were then reviewed and analyzed in cooperation with the relevant authorities. Various modern planning approaches were taken in conjunction with the specific urban and financial requirements to serve the greater religious, social and environmental interests of the city.”

 

As part of its efforts to achieve the desired urban development, UAQ has adopted a method to radically treat the unplanned settlements located within six neighborhoods, which will contribute to enhancing the quality of life for the people of Makkah and its visitors. The project includes a 3,650-meter boulevard as a natural extension of the Holy Mosque, green spaces, and many integrated cultural and social facilities. It also encompasses two malls, together with five, four and three-star international hotels and serviced apartments.

Once complete, the project will offer 33,300 parking lots. Visitors and pilgrims can also make use of the Bus Rapid Transit (BRT) Network, which includes 11 stops to facilitate movement towards the Holy Mosque and two Makkah bus terminals.

The Masar destination in Makkah is located on an area of ​​1.25 million square meters. The total construction area is 6.34 million square meters, of which 3.8 million square meters have been allocated for hotel units and serviced apartments, while 2.1 million square meters are assigned for residential units. The total commercial space is 317.87 thousand square meters, while clinic areas encompass 27.29 thousand square meters.